Conversations That Win the Complex Sale: Using Power Messaging to Create More Opportunities, Differentiate your Solutions, and Close More Deals (Marketing/Sales/Advertising & Promotion)

Win more deals with the perfect sales story!

“Power Messaging is a foundational element in our global marketing campaigns and sales training programs. We believe the concepts are core to engaging in customer conversations that are focused on their outcomes and what they want to achieve.”
?Karen Quintos, CMO and SVP, Dell Inc.

“The concepts outlined in this book are critical skills to building a world-class presales organization.”
?Ken Hamel, Senior Vice President, Global Solutions and Presales, SAP

“Our new messaging, using the approaches presented in this book, is great and is being widely used by our sales team. We’ve never had a year end sales meeting with content that was met with such widespread acceptance and enthusiasm.”
?Jerry D. Cline, Senior Vice President, Retail Sales and Marketing, AmerisourceBergen Drug Company

“The best salespeople sit across the table and make change easy for their customer by creating a succinct story and vision for what to change, how to change it, and how it will impact customer results. An enterprise focus on sales messaging, using the concepts in this book, is the hidden secret to driving incremental sales productivity and overwhelming customer success!”
?Ken Powell, Vice President, Worldwide Sales Enablement, ADP

“The Power Messaging techniques in this book are the foundation of how our marketing team creates our sales messages, as well as the process our field sales teams use for delivering that message in a unique and compelling way. At Kronos our results are a reflection of the power of the tool.”
?Aron Ain, CEO, Kronos

About the Book:

In today’s highly competitive world of complex sales, commoditization of your brand is one of the greatest dangers. You must differentiate yourself from the competition?or you will lose out. And the way to do that is through customer engagement. Rather than sell your own corporate story and brand message, you need to tell customers their story?the one in which they are the heroes and they achieve success.

Erik Peterson and Tim Riesterer have been developing and honing their Power Messaging sales technique for more than 20 years, and now they reveal all their secrets in Conversations That Win the Complex Sale.

Presenting a catalog of facts or playing 20 questions with prospective customers is the surest way to lose the sale. Peterson and Riesterer provide the tools you need to recraft your message into a compelling story that wins more deals.

With Conversations That Win the Complex Sale, you’ll learn how to:

  • Differentiate yourself from the competition by finding your “Value Wedge”
  • Avoid parity in your value propositions by creating “Power Positions”
  • Create a message that can literally double the number of deals you close
  • Spike customer attention and create “Wow” in your conversations
  • Prove all your claims without resorting to lists of boring facts and statistics

Your competitors are out there telling their own corporate story?a story customers don’t want to hear. Now is the time to seize the moment. This book is the one and only source you need to reframe your sales story and turn the tables on the competition by fully engaging their would-be customers.

Conversations That Win the Complex Sale helps you create and deliver messages that customers care about, giving your brand the clear edge in today’s crowded markets.

Text Me! Snap Me! Ask Me Anything!: How Entrepreneurs, Consultants And Artists Can Use The Power Of Intimate Attention To Build Their Brand, Grow Their Business And Change The World

Build Your Personal Brand and a Massive Following in an Hour a Day!Do you want to BUILD YOUR PERSONAL BRAND as a coach, consultant, author, creative artist, small business owner or entrepreneur?

Based on his own success as an Inc 500 entrepreneur and New York Times bestselling author and global speaker, Kevin Kruse reveals how to:

  • Become a go-to Thought Leader in less than a year
  • Quickly build your audience using other people’s Facebook groups with the Visiting-Sherpa Strategy
  • Turn newsletter subscribers into “SuperFans” who buy everything you release with the Ben Franklin Effect (repeat this every week)
  • Generate sales from even the smallest email list with the Intimate Attention Secret
  • Discover your subscribers’ true interests and needs with the Reply-Challenge Technique
  • Learn the secret to making an impact and creating a life that truly matters
  • BONUS! FREE Online Course “Master Your Personal Brand” ($197 Value)

    Take the next step in building your Personal Brand and click the Buy Now button at the top of the screen.

    The Aisles Have Eyes: How Retailers Track Your Shopping, Strip Your Privacy, and Define Your Power

    A revealing and surprising look at the ways that aggressive consumer advertising and tracking, already pervasive online, are coming to a retail store near you

    By one expert’s prediction, within twenty years half of Americans will have body implants that tell retailers how they feel about specific products as they browse their local stores. The notion may be outlandish, but it reflects executives’ drive to understand shoppers in the aisles with the same obsessive detail that they track us online. In fact, a hidden surveillance revolution is already taking place inside brick-and-mortar stores, where Americans still do most of their buying. Drawing on his interviews with retail executives, analysis of trade publications, and experiences at insider industry meetings, advertising and digital studies expert Joseph Turow pulls back the curtain on these trends, showing how a new hyper-competitive generation of merchants—including Macy’s, Target, and Walmart—is already using data mining, in-store tracking, and predictive analytics to change the way we buy, undermine our privacy, and define our reputations.  Eye-opening and timely, Turow’s book is essential reading to understand the future of shopping.

    Text Me! Snap Me! Ask Me Anything!: How Entrepreneurs, Consultants And Artists Can Use The Power Of Intimate Attention To Build Their Brand, Grow Their Business And Change The World

    Build Your Personal Brand and a Massive Following in an Hour a Day!

    Do you want to BUILD YOUR PERSONAL BRAND as a coach, consultant, author, creative artist, small business owner or entrepreneur?

    Based on his own success as an Inc 500 entrepreneur and New York Times bestselling author and global speaker, Kevin Kruse reveals how to:

    • Become a go-to Thought Leader in less than a year?
    • Quickly build your audience using other people’s Facebook groups with the Visiting-Sherpa Strategy
    • Turn newsletter subscribers into “SuperFans” who buy everything you release with the Ben Franklin Effect (repeat this every week)
    • Generate sales from even the smallest email list with the Intimate Attention Secret
    • Discover your subscribers’ true interests and needs with the Reply-Challenge Technique 
    • Learn the secret to making an impact and creating a life that truly matters

    BONUS! FREE Online Course “Master Your Personal Brand” ($197 Value)

    Take the next step in building your Personal Brand and click the “Buy Now” button at the top of the screen.

    SLLEA Premium AC Power Cable Lead Cord for APPLE TV 1ST 2ND 3RD 4TH ALL Generations

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    Understanding Money, How It Works, and the Power of Financial Matrix: Small Steps to a Large Or Small Fortune

    “An investment in knowledge pays the best interest” – Benjamin Franklin

    WHAT makes the difference between men of great wealth and exceptional achievement from those who are lagging behind, from those who are being pushed to the background or are constantly swimming in opposite direction against the shoal of financial intelligence?

    In this practical recipe packed with fascinating stories of financial triumphs, disasters, and dramatic turnaround, the Academic Award Winner M.S. Joel shows you – step by step – the basic, fundamental elements of identifying, acquiring, and controlling your finances and establishing your wealth!

    As Joel documents, financial intelligence is an essential ingredient for reaching your goal in less time, staying at the top of your game, and becoming dynamic in today’s crucial, competitive world. So if you don’t want to settle for less, or if you’re committed to increasing the quality of your life, in gaining enormous strength and insight into the working mechanics of achieving more with less, either personally or professionally, then “Understanding Money, How It Works and the Power of Financial Matrix: Small Steps to a Large Or Small Fortune”, is a must read!

    Comprehensively researched, here you will discover the secrets on how to:

    1. Find the shortest cut to financial wealth
    2. Expand your financial intelligence
    3. Anticipate investment trends and create solid investment plan that’ll sustain the lifestyle you desire and the skills to effectively tripling your money
    4. How to move your resources, time, and energy from an area of lower productivity to an area of higher productivity to achieve much more with less.

    The minute you start reading this book – perhaps the most important book you’ll ever read on financial literacy – you’ll find why over 20,000 people, both young and old have turned to “Understanding Money, How It Works and the Power of Financial Matrix: Small Steps to a Large Or Small Fortune,” in order to discover effective strategies and techniques mostly used by great men like Andrew Carnegie, Steven Jobs, J.P Morgan, Oprah Winfrey and much more, and how they gained financial mastery.

    This is not just a book that centers on money, it is an entire makeover! Filled with thought-provoking ideas, this book explains how conventional education, the society and how most of the belief systems we have concerning money has impeded the power of our financial genius!

    SOCIAL MARKETING BUNDLE 2016: Use the power of facebook and twitter to get more customer, make more money and dominate the competition

    Combine the power of Facebook and Twitter to start dominating your market and grow your business

    Inside you’ll learn:

    FACEBOOK:

    – my favorite way of increasing Facebook fans (only few are using this because they’re thinking that it’s hard)

    – live examples of how to do a proper post

    – the top recommended tools to make your life easier! So you can focus on what’s important to you.

    – the best way to deliver post content (follow this for maximum buyer attention)

    TWITTER

    – The importance of a good profile… do this wrong and you’re doom from the start

    – How to find followers

    – how to legally steal hungry buying customers from your competition

    – the best automation tools for twitter marketing (so you don’t have to work too hard)

    DOWNLOAD THIS BOOK TODAY