How to Acquire Your First Million Customers: Scaling Your Online Business by Laying the Foundation for Growth

How to Acquire Your First Million Customers is a book for anyone looking to gain a better understanding of growing an online business. In the book, Ken and Chris discuss several marketing strategies that have proven successful for them over the past 20+ years … and do it in a way that anyone can understand. If you are interested in growing an online business through increased customer acquisition and improved marketing efficiency, then this book is for you. It doesn’t matter where you are in your career. Beginners and seasoned vets alike will gain knowledge and actionable tips to implement immediately. This book is applicable to all kinds of online businesses, including B2C, B2B, SaaS, Ecommerce, and ad driven businesses, to name a few. “We wrote this book because we’ve seen a lot of success in growing online businesses to 10 million users or more, and people kept asking us how to do it,” state the authors. The book begins by explaining (in layman’s terms) how to set yourself up for success, and how to define and measure growth. It then explores a variety of tactics and channels used for driving customer growth: marketing strategy, digital marketing, social media marketing, SEO, PPC, online partnerships, video and content strategies, influencer marketing, AB testing, offline marketing, and more. The back half of the book explains how to retain new customers, and how to scale a business for growth. Readers are taken on a journey from marketing inception to implementation to completion, and are guided by an entertaining and practical narrative, courtesy of the authors. Along the way, dozens of visual graphics and diagrams, as well as sidebar sections that take deeper dives into various topics, help explain and demonstrate the concepts discussed throughout the book. How to Acquire Your First Million Customers also references several common tools that many businesses will find helpful, including Facebook, Google Analytics, YouTube, Hootsuite, Moz, Crazy Egg, MouseStats, Optimizely, Buzzsumo, Mattermark, Alexa, Radian 6, Commission Junction, Share a Sale, AWIN, and others.

How to Acquire Your First Million Customers: Scaling Your Online Business by Laying the Foundation for Growth

How to Acquire Your First Million Customers is a book for anyone looking to gain a better understanding of growing an online business. In the book, Ken and Chris discuss several marketing strategies that have proven successful for them over the past 20+ years … and do it in a way that anyone can understand.

If you are interested in growing an online business through increased customer acquisition and improved marketing efficiency, then this book is for you. It doesn’t matter where you are in your career. Beginners and seasoned vets alike will gain knowledge and actionable tips to implement immediately. This book is applicable to all kinds of online businesses, including B2C, B2B, SaaS, Ecommerce, and ad driven businesses, to name a few.

“We wrote this book because we’ve seen a lot of success in growing online businesses to 10 million users or more, and people kept asking us how to do it,” state the authors.

The book begins by explaining (in layman’s terms) how to set yourself up for success, and how to define and measure growth. It then explores a variety of tactics and channels used for driving customer growth: marketing strategy, digital marketing, social media marketing, SEO, PPC, online partnerships, video and content strategies, influencer marketing, AB testing, offline marketing, and more. The back half of the book explains how to retain new customers, and how to scale a business for growth.

Readers are taken on a journey from marketing inception to implementation to completion, and are guided by an entertaining and practical narrative, courtesy of the authors. Along the way, dozens of visual graphics and diagrams, as well as sidebar sections that take deeper dives into various topics, help explain and demonstrate the concepts discussed throughout the book.

How to Acquire Your First Million Customers also references several common tools that many businesses will find helpful, including Facebook, Google Analytics, YouTube, Hootsuite, Moz, Crazy Egg, MouseStats, Optimizely, Buzzsumo, Mattermark, Alexa, Radian 6, Commission Junction, Share a Sale, AWIN, and others.

Passive Income: Proven Strategies To Create Multiple Passive Income Streams, Make Money Online And Acquire Financial Freedom Now (FBA, Affiliate Marketing, … Financial Freedom, Entrepreneurship Book 1)

Passive Income: Do You Have The Courage To Change Your Life?

This book will show you the way to financial independence – are you ready to start the greatest journey of your life?

Most books about passive income show you some methods to make money online. They don’t tell you what it really takes to apply these methods to achieve success. This book is different, it is a game changer.

When we are young, every one of us has hopes and dreams. We think we can achieve anything.

When we grow older, we are told to stop dreaming.

Learn. Find a Job. Go to work. Go home. Watch TV. Surf the Internet. Play video games. Do the same stuff every day, over and over again. Rinse and repeat. Most of us give up their dreams of an extraordinary life.

The internet has changed it all. For the first time in human history, every one of us has the potential to revive the dream and live life on one’s own terms. How? The first step to save your dreams is to learn how to make money and become wealthy. The internet is the way to do it. It’s true, money can’t buy you happiness – but it can buy you the freedom and time to live your life the way you want.

This eBook shows you how to do it. It is more than just a compilation of passive income strategies – it is a practical guide to take control of your destiny. There are multiple proven, legal and ethical methods how to make money online. All of these methods work and have been tested time and time again – and everyone can learn how to use them!

However, most people still fail and never achieve substantial passive income. They fail because they give up. They give up because someone told them to expect phenomenal success in a short time. The wrong mindset and wrong expectations lead to their failure.

I know one thing from my own experience: Generating passive income is work. You have to put a lot of time and effort into becoming financially free. You have to work now so you won’t have to work later. In this book, I will not only show you ways to make money online, I will show you how to stay motivated, become more productive and finally achieve your goals.

I will show you how to never give up and take you by the hand on the greatest journey of your life: The journey to safe your dreams.

Here Are Just A Few Things You Will Learn…

  • How To Become Free From Your Day Job With Passive Income
  • How To Create Automated, Substantial Income
  • How To Make Money Selling The Products Of Other People
  • How To Start With No Money
  • How To Sell Your Own Products Online
  • The Most Profitable Ways To Make Money Online
  • The Key Skills You Will Need To Learn To Succeed
  • The Secrets How To Stay Focused And Motivated
  • What I Did To Create Real Passive Income

Take control of your life and download your copy now!

Tags: Passive Income, Online Marketing, Affiliate Marketing, FBA, Advertising, Digital Products, Entrepreneurship, Financial Freedom, Make Money Online, Motivation, Productivity Techniques, Time Management

Relevance Raises Response: How to Engage and Acquire with Mobile Marketing

RELEVANCE RAISES RESPONSE and that is precisely why mobile marketing is the greatest advertising and marketing medium of all-time. Mobile offers the ability to laser target your audience by providing the best offer, at the best time, when the targeted customer is most likely to buy.

In Relevance Raises Response: How to Engage and Acquire with Mobile Marketing, author Bob Bentz takes you through all of the major elements that contribute to mobile marketing success in nine easy to read chapters that will help your business sell more with mobile.

1. Introduction to Mobile
2.Advantages of Mobile
3.Mobile-Optimized Websites
4.Text Message Marketing
5.Social Media
6.Mobile Advertising
7.Mobile Apps
8.Mobile Commerce
9.The Future of Mobile

WHAT YOU’LL LEARN ABOUT MOBILE MARKETING

This is not a book that will philosophize about mobile and give you theories on why it is so effective. Instead, it is book written by a businessperson who works in the trenches of mobile marketing every day with hundreds of customers, in many different vertical markets. What you’ll get when reading this book is actionable insight on what you can do to help your business sell more with mobile.

What you’ll learn in these chapters includes:

•The History of the Mobile Phone
•How to Set and Analyze Key Performance Indicators (KPIs)
•Mobile Marketing Definitions and Buzzwords
•Principles of Responsive Design
•How to Use A/B and Multivariate Testing
•Mobile Search Engine Optimization (SEO)
•Legal Requirements for SMS Short Code Marketing
•Analysis of the Major Social Media Networks
•How to Attract Followers with Social Media
•How to Advertise In-Apps
•Mobile Programmatic Buying
•Advertising on Social Media
•How to Develop a Mobile App
•Marketing an App
•App Store Optimization (ASO)
•The Internet of Things
•Virtual Reality

BONUS FEATURES

There are several bonus features, in addition to the chapter content, that makes this book the best single source for mobile marketing information.

•Bob’s 60 Top Text Message Marketing Tips
•Top Secret: What Does Facebook Know About You?
•Why Facebook is the Greatest Advertising Medium of All-Time
•With Mobile Advertising, there is No Prime Time Anymore
•Why Mobile is Your Small Business Powerhouse
•How to Craft a Great Text Message
•E-commerce: How Mobile Drives Sales in Retail Stores

But, it doesn’t stop there. Mobile marketing is so fluid, and the business is changing so rapidly, that it’s difficult for any print book to keep up. There, Relevance Raises Response answers the call as well by providing a website that is continually updated with the latest mobile marketing statistics and information.

Still not sold? Universities are. Several major universities now use Relevance Raises Response as a graduate level textbook in the Communications Department.

RELEVANCE RAISES RESPONSE

Marketing is an ongoing contest for people’s attention, and mobile provides the mechanism that, in the history of promotion, is the closest a brand has ever been able to get to its customer. With mobile, customers can act on any message at any time, no matter where they are. They can take immediate action to research, find, or buy something. When a consumer can act in the moment, his expectations are high and his patience is low. That makes the
credibility and relevance of the mobile message of the utmost importance. Ultimately, brands that do the best job of engaging consumers with a relevant mobile message will win.

As a modern marketer, every digital strategy made today should be thinking tap first and click second. It’s the only way for a brand to live “in the moment.” Today, we are clearly no longer living in the year of mobile.

We are living in the age of mobile.

Relevance Raises Response: How to Engage and Acquire with Mobile Marketing

RELEVANCE RAISES RESPONSE and that is precisely why mobile marketing is the greatest advertising and marketing medium of all-time. Mobile offers the ability to laser target your audience by providing the best offer, at the best time, when the targeted customer is most likely to buy.

THE CHAPTERS

In Relevance Raises Response: How to Engage and Acquire with Mobile Marketing, author Bob Bentz takes you through all of the major elements that contribute to mobile marketing success in nine easy to read chapters that will help your business sell more with mobile.

 1.  Introduction to Mobile

2.   Advantages of Mobile

3.   Mobile-Optimized Websites

4.   Text Message Marketing

5.   Social Media

6.   Mobile Advertising

7.   Mobile Apps

8.   Mobile Commerce

9.   The Future of Mobile 

WHAT YOU’LL LEARN ABOUT MOBILE MARKETING 

This is not a book that will philosophize about mobile and give you theories on why it is so effective. Instead, it is book written by a businessperson who works in the trenches of mobile marketing every day with hundreds of customers, in many different vertical markets. What you’ll get when reading this book is actionable insight on what you can do to help your business sell more with mobile.

What you’ll learn in these chapters includes:

·   The History of the Mobile Phone

·   How to Set and Analyze Key Performance Indicators (KPIs)

·   Mobile Marketing Definitions and Buzzwords

·   Principles of Responsive Design

·    How to Use A/B and Multivariate Testing

·    Mobile Search Engine Optimization (SEO)

·   Legal Requirements for SMS Short Code Marketing

·    Analysis of the Major Social Media Networks

·    How to Attract Followers with Social Media

·    How to Advertise In-Apps

·    Mobile Programmatic Buying

·    Advertising on Social Media

·    How to Develop a Mobile App

·    Marketing an App

·    App Store Optimization (ASO)

·    The Internet of Things

·    Virtual Reality

BONUS FEATURES

There are several bonus features, in addition to the chapter content, that makes this book the best single source for mobile marketing information.

·   Bob’s 60 Top Text Message Marketing Tips

·   Top Secret: What Does Facebook Know About You?

·    Why Facebook is the Greatest Advertising Medium of All-Time

·     With Mobile Advertising, there is No Prime Time Anymore

·     Why Mobile is Your Small Business Powerhouse

·      How to Craft a Great Text Message

·      E-commerce: How Mobile Drives Sales in Retail Stores

But, it doesn’t stop there. Mobile marketing is so fluid, and the business is changing so rapidly, that it’s difficult for any print book to keep up. There, Relevance Raises Response answers the call as well by providing a website that is continually updated with the latest mobile marketing statistics and information.

RELEVANCE RAISES RESPONSE

Marketing is an ongoing contest for people’s attention, and mobile provides the mechanism that, in the history of promotion, is the closest a brand has ever been able to get to its customer. With mobile, customers can act on any message at any time, no matter where they are. They can take immediate action to research, find, or buy something. When a consumer can act in the moment, his expectations are high and his patience is low. That makes the credibility and relevance of the mobile message of the utmost importance. Ultimately, brands that do the best job of engaging consumers with a relevant mobile message will win.

As a modern marketer, every digital strategy made today should be thinking tap first and click second. We are living in the age of mobile.