The Tour Manager Handbook : A Comprehensive Guide to Operating an Experiential Marketing Tour

Whether you are a marketing professional interested in learning more about the unique world of Experiential Marketing, a current Tour Manager, or someone who might be interested in this crazy and wonderfully exciting career, this handbook will walk you through the day-to-day routine of operating a successful Experiential Marketing tour. The recommendations in this book are based on direct firsthand experience from years of lessons learned in the field.

Successful International Tour Director: How to Become an International Tour Director


From the Amazon Jungle to the Canadian Arctic, Gerry Mitchell has helped people take advantage of the most enticing opportunities the Travel Industry has to offer for more than 30 years. The author has presented his seminars and manuals to the Travel Industry, Adult Education, Small Business Development and entrepreneurs wishing to take advantage of the Second Largest Income producing Industry in the World-TRAVEL.

Additionally, he has been Associate Professor at Western Carolina University, The University of Alabama.

Distinguished clients include Pen State University, West Point Academy, US Naval Academy, Annapolis, MD and U.S. Navy, Guantanamo Bay, Cuba, Ministries of Tourism throughout the Caribbean, Central and South America, and Far East Russia.

The GEM Group is register consultant with the Organizations of American States and The World Bank, Inter-American Development Bank.

· Learn How This Travel Manual Can Benefit You and Your Future · Inside Secrets From a 30-Year Travel Veteran · Reaching Your Markets · Building On Success · Resources and Additional Sources of Assistance · Be Your Own Boss · Leave Corporate Stress Behind · Make Part of Your Home Tax-Deductible · Learn How to Market Your Tours and Cruises · Turn Your Talents Into Profits · Write Your Travels Off as “Tax Deductible” · Travel FREE while earning an Income!!