Be The Lime: ..the world has enough lemons

There is no question that the online world and social media can lift your business or brand to the next level. But how do you do it? How do you get heard among all the noise? How do you stand out? Finally, there is a book with social media marketing tips that walks you through what you need and what you don’t. You don’t have to hire a staff of so-called experts or spend countless hours online to be effective. You just need to do the right things! “Be The Lime” helps you find your unique online and social media voice. Pair that with proven marketing strategies and tactics you can use today to make you stand out! This book is for… The Brick and Mortar business that are interested in the art of social media and want to get more customers in the door. The online entrepreneur who wants his/her brand to attract raving fans. The person trying to sell anything online. The small business who is overwhelmed by social media and doesn’t know where to start. The medium sized business who wants to build a celebrity-like image that resonates with people. The person who doesn’t want a full-time marketing job but needs business marketing and some simple real world strategies that can be implemented today!

When Talent Isn’t Enough: Business Basics for the Creatively Inclined

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In When Talent Isn’t Enough copywriter and journalist Kristen Fischer offers powerful strategies and practical stories from some of today’s most prominent creative
professionals on how to run a thriving freelance business. Whether you freelance on the side or work full-time as a self-employed professional, this information-packed business book offers a non-technical, easy to read way to learn all of the basic information you need to know. It covers all aspects of launching and managing a successful business for
any creative entrepreneur or solo practitioner.

When Talent Isn’t Enough offers savvy and easy-to-apply business advice for writers, designers and artists who want to:

Run a profitable, fulfilling businessCultivate lasting client partnershipsMarket themselves alongside seasoned pros, in-house talent and established agenciesUnderstand the legalities of doing businessSpearhead hassle-free accounting and bookkeeping practicesOvercome challenging situations with clientsEmbrace self-promotion as a solo professional

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When Talent Isn’t Enough: Business Basics for the Creatively Inclined: For Creative Professionals, Including… Artists, Writers, Designers, Bloggers, … to Freelance or Run Their Own Business

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“If you’re creative and want to build a business around your talents, then you have to read Kristen’s new book. It provides a clear path for taking your talent and turning it into a full-time career.”
–Dan Schawbel, author of Me 2.0: Build a Powerful Brand to Achieve Career Success

“Kristen Fischer’s book is crammed with practical, road-tested tips, strategies, and real-world examples for creating a successful solo business. If you want to start earning more doing the work you love for clients who truly value your worth, read and apply the information in this wonderful guide.”
–Ed Gandia, coauthor of The Wealthy Freelancer, founder of the International Freelancers Academy

“Kristen has written an essential and timeless knowledge resource for the freelancing community.”
–Von Glitschka, illustrative designer, author of Vector Basic Training

Many creative professionals focus too much on their artistic abilities and too little on their business interests. In When Talent Isn’t Enough, copywriter and journalist Kristen Fischer offers powerful strategies and practical stories from some of today’s most prominent creative leaders to help you thrive. The result: an easy-to-read guide that covers all aspects of launching and managing a successful business for any creative entrepreneur or solo practitioner.

When Talent Isn’t Enough offers savvy and easy-to-apply business advice for writers, designers, and artists who want to:

Run a profitable, fulfilling businessMarket themselves alongside seasoned pros, in-house talent and established agenciesUnderstand the legalities of doing businessSpearhead hassle-free accounting and bookkeeping practicesOvercome challenging situations with clientsEmbrace self-promotion as a solo professionalCultivate lasting client partnerships

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