Mobile Marketing Strategy For Business: How to Use Mobile Web and Social Media Apps to Attract Customers, Drive Brand Awareness, And Increase Sales

Looking to take advantage or mobile marketing for smartphones and tablets, but don’t know where to begin? Already investing in mobile marketing but want to improve your results? This book can help!

Mobile Marketing Strategy For Business is your guide to mobile marketing for business, covering website design, SEO, app-building, and the planet’s top social media, video and location-based apps including Facebook, Twitter, FourSquare, YouTube and Yelp. This book provides simply-written expert tips, sharing secrets about how to build your brand through mobile marketing, attract and engage with customers, and increase sales.

Mobile Marketing: The Facts:

  • Of the 5.1 billion cell phone owners on Earth, over 1 billion own smartphones (Marketing Association Asia, 2011).
  • 90% of smartphone users in the US use their mobile device to check e-mail and browse the web (Pew Internet and American Life Project). 
  • By 2015, more Americans will access the internet through mobile devices than through desktop computers (IDC).
  • Mobile marketing will account for 15.2% of global online ad spend by 2016 (Berg Insight, 2012).
  • Mobile coupons get 10 times the redemption rate of traditional coupons (Mobile Marketer, 2012).
  • 44% of Facebook’s 900 million monthly users access Facebook on their phones. These people are twice as active on Facebook as non-mobile users (Facebook, 2012)

The Mobile Marketing Boom
Mobile marketing gives brands hyper-targeted access to a captive audience of billions. It produces more immediate responses and a higher response rate than any marketing method ever seen before. And as the proliferation of smartphone and tablet use continues in modern society, more companies than ever are hopping on the wave that is rolling along at a faster and more impactful pace than ever.

Don’t Get Left Behind!
Scroll up, grab your copy of Mobile Marketing Strategy For Business and make a start today!

How to Acquire Your First Million Customers: Scaling Your Online Business by Laying the Foundation for Growth

How to Acquire Your First Million Customers is a book for anyone looking to gain a better understanding of growing an online business. In the book, Ken and Chris discuss several marketing strategies that have proven successful for them over the past 20+ years … and do it in a way that anyone can understand. If you are interested in growing an online business through increased customer acquisition and improved marketing efficiency, then this book is for you. It doesn’t matter where you are in your career. Beginners and seasoned vets alike will gain knowledge and actionable tips to implement immediately. This book is applicable to all kinds of online businesses, including B2C, B2B, SaaS, Ecommerce, and ad driven businesses, to name a few. “We wrote this book because we’ve seen a lot of success in growing online businesses to 10 million users or more, and people kept asking us how to do it,” state the authors. The book begins by explaining (in layman’s terms) how to set yourself up for success, and how to define and measure growth. It then explores a variety of tactics and channels used for driving customer growth: marketing strategy, digital marketing, social media marketing, SEO, PPC, online partnerships, video and content strategies, influencer marketing, AB testing, offline marketing, and more. The back half of the book explains how to retain new customers, and how to scale a business for growth. Readers are taken on a journey from marketing inception to implementation to completion, and are guided by an entertaining and practical narrative, courtesy of the authors. Along the way, dozens of visual graphics and diagrams, as well as sidebar sections that take deeper dives into various topics, help explain and demonstrate the concepts discussed throughout the book. How to Acquire Your First Million Customers also references several common tools that many businesses will find helpful, including Facebook, Google Analytics, YouTube, Hootsuite, Moz, Crazy Egg, MouseStats, Optimizely, Buzzsumo, Mattermark, Alexa, Radian 6, Commission Junction, Share a Sale, AWIN, and others.

How to Acquire Your First Million Customers: Scaling Your Online Business by Laying the Foundation for Growth

How to Acquire Your First Million Customers is a book for anyone looking to gain a better understanding of growing an online business. In the book, Ken and Chris discuss several marketing strategies that have proven successful for them over the past 20+ years … and do it in a way that anyone can understand.

If you are interested in growing an online business through increased customer acquisition and improved marketing efficiency, then this book is for you. It doesn’t matter where you are in your career. Beginners and seasoned vets alike will gain knowledge and actionable tips to implement immediately. This book is applicable to all kinds of online businesses, including B2C, B2B, SaaS, Ecommerce, and ad driven businesses, to name a few.

“We wrote this book because we’ve seen a lot of success in growing online businesses to 10 million users or more, and people kept asking us how to do it,” state the authors.

The book begins by explaining (in layman’s terms) how to set yourself up for success, and how to define and measure growth. It then explores a variety of tactics and channels used for driving customer growth: marketing strategy, digital marketing, social media marketing, SEO, PPC, online partnerships, video and content strategies, influencer marketing, AB testing, offline marketing, and more. The back half of the book explains how to retain new customers, and how to scale a business for growth.

Readers are taken on a journey from marketing inception to implementation to completion, and are guided by an entertaining and practical narrative, courtesy of the authors. Along the way, dozens of visual graphics and diagrams, as well as sidebar sections that take deeper dives into various topics, help explain and demonstrate the concepts discussed throughout the book.

How to Acquire Your First Million Customers also references several common tools that many businesses will find helpful, including Facebook, Google Analytics, YouTube, Hootsuite, Moz, Crazy Egg, MouseStats, Optimizely, Buzzsumo, Mattermark, Alexa, Radian 6, Commission Junction, Share a Sale, AWIN, and others.

Spa Business Marketing Strategies – Modern, Effective Online / Mobile Based Spa Marketing Locate, Target and Get More Happy Customers

Spa Business Marketing Strategies

This is the only book you need to locate and target your customers online.
If you follow the strategies revealed in this book your spa business can
become the leading ‘go to’ location
in your area.

You’ll discover the formula that is working right now for spa owners all over
the country. Put this into practice and you’ll have a great advantage over most
spa owners who don’t yet understand the importance of this new form of marketing.
The good news is done right it’s very hard to copy and the earlier you start
the bigger the advantage you have.

Inside you’ll discover

  • How to use the magic spa product trip wire
  • Discover the most effective way to follow up enquiries and turn them into
    customers
  • Use this 1 method to increase your leads by 300%
  • How to target customers about to purchase with a competitor and convert
    them to you

  • The secret to getting lots of happy customer reviews to increase business
  • Step by step methods to make sure your customers discover you ahead of
    your competition
  • and lots lots more under the radar techniques that your competitors don’t
    yet use

What will it do for you?

Using the methods outlined in this book you’ll have a detailed plan on how
to effectively make sure your spa business is gaining consistent new customers
and growing regular repeat bookings – a ‘must have’ book in modern marketing

.You can then use these happy customers to grow your business further so you
become the ‘go to’ destination and start to dominate the market. It will show
you the exact methods that work today.

Discover how to compete against your competitors and win customers
using a under the radar technique that is so highly effective it’s been taught
in high priced seminars.

“This really is the only book you’ll need on spa business marketing”
Susan Fields (author)

App Savvy: Turning Ideas into iPad and iPhone Apps Customers Really Want

How can you make your iPhone or iPad app stand out in the highly competitive App Store? While many books simply explore the technical aspects of iPhone and iPad app design and development, App Savvy focuses on the business, product, and marketing elements critical to pursuing, completing, and selling your app — the ingredients for turning a great idea into a genuinely successful product.

Whether you’re a marketer, designer, developer, entrepreneur, product manager, or just someone with a unique idea, App Savvy explains every step in the process, with guidelines for planning a solid concept, engaging customers early and often, developing your app, and launching it with a bang. Author Ken Yarmosh details a proven process for developing successful apps, and presents numerous interviews with the App Store’s most prominent publishers.

  • Learn about the App Store and how Apple’s mobile devices function
  • Follow guidelines for vetting and researching app ideas
  • Validate your ideas with customers — and create an app they’ll be passionate about
  • Assemble your development team, understand costs, and establish a workable process
  • Build your marketing plan while you develop your application
  • Test your working app extensively before submitting it to the App Store
  • Assess your app’s performance and keep potential buyers engaged and enthusiastic

Three Myths About Building iPad/iPhone Apps

1. Being Artistically or Technically Challenged Makes You Useless
Roughly 30-40% of your app is about thinking including researching, a disciplined approach to talking to potential customers about your idea, and “mocking” your app in easy to use software tools. Even if you don’t know how to design or develop an app, there’s much to do before formally building it.

2. It’s Impossible to Find People to Build an App
Today, there are mobile-specific resources available, which will make finding those that can help build your app much easier. And knowing the right questions to ask will allow you to be clear about how much your app will cost and how long it will take to build.

3. Marketing Occurs Once the App is Available

Starting your marketing earlier will help development and vice versa. Following the right steps to start developing and marketing your app at the same time will make your app considerably more successful once it launches.

Product Features

  • Used Book in Good Condition

Facebook Advertising: Crack the Facebook Ad code with an easy-to-implement Facebook marketing plan that really works and reach 4000 potential customers every month (Facebook Ads)

Your Facebook Advertising Blueprint

  Are you looking for a powerful advertising system
  that brings you perfect and interested prospects
                       for your business
?

* Say no to spending a lot of money on your ads
* Say no to getting a puny 10 percent conversion
* Say no to slow advertising systems

Facebook advertising is for business owners,
marketers and entrepreneurs that want to bring
their business to the next level.

Reach at least 43 percent of your potential clients
from almost every campaign you run

When I started my businesses, I always had a problem bringing targeted traffic to my websites.

* It was not possible to run split tests with others system
* Creating multiple ads was slow and time consuming
* Every campaign cost more than I made from it

I could not handle any more advertising systems because just seeing such a puny conversion gets frustrating.

Have you ever wondered why you see the Facebook ads you see?

Facebook has the best profile system on the market. It tracks every behaviour, interest and everything each person likes and uses this information to deeply segment almost two billion people.

I am going to show you how to get maximum results from Facebook advertising, and you will be able to:

* Create a fan page and understand why you need it
* Use secret instruments as your business manager
* Reduce the cost of your campaigns
* Reach a very specific audience and explode your clicks or conversions to 70 percent
* Catch people you did not get at the end of your sales system
* Use a secret system to create a hundred ads in few seconds
* Solve issues regarding your campaigns or advertising account
* Use copywriting techniques to make a great ad

And more tricks to make Facebook advertising profitable and fast

CLICK ADD TO CART and get your copy now to use the best advertising system like a pro

Hug Your Haters: How to Embrace Complaints and Keep Your Customers

Haters are not your problem. . . .
Ignoring them is.

 
Eighty percent of companies say they deliver out­standing customer service, but only 8 percent of their customers agree. This book will help you close that gap by reconfiguring your customer service to deliver knockout experiences.
 
The near-universal adoption of smartphones and social media has fundamentally altered the science of complaints. Critics (“haters”) can now express their displeasure faster and more pub­licly than ever. These trends have resulted in an overall increase in complaints and a belief by many businesses that they have to “pick their spots” when choosing to answer criticisms.
 
Bestselling author Jay Baer shows why that approach is a major mistake. Based on an exten­sive proprietary study of how, where, and why we complain, Hug Your Haters proves that there are two types of complainers, each with very differ­ent motivations:
 
·Offstage haters. These people simply want solutions to their problems. They complain via legacy channels where the likelihood of a response is highest—phone, e-mail, and com­pany websites. Offstage haters don’t care if any­one else finds out, as long as they get answers.
·Onstage haters. These people are often disap­pointed by a substandard interaction via tradi­tional channels, so they turn to indirect venues, such as social media, online review sites, and discussion boards. Onstage haters want more than solutions—they want an audience to share their righteous indignation.
 
Hug Your Haters shows exactly how to deal with both groups, drawing on meticulously researched case studies from businesses of all types and sizes from around the world. It includes specific play­books and formulas as well as a fold-out poster of “the Hatrix,” which summarizes the best strate­gies for different situations. The book is also filled with poignant and hilarious examples of haters gone wild, and companies gone crazy, as well as inspirational stories of companies responding with speed, compassion, and humanity.
 
Whether you work for a mom-and-pop store or a global brand, you will have haters—and you can’t afford to ignore them. Baer’s insights and tactics will teach you how to embrace complaints, put haters to work for you, and turn bad news into good outcomes.

Facebook Advertising: Crack the Facebook Ad code with an easy-to-implement Facebook marketing plan that really works and reach 4000 potential customers every month (Facebook Ads)

Your Facebook Advertising Blueprint

Are you looking for a powerful advertising system
that brings you perfect and interested prospects
for your business?

•Say no to spending a lot of money on your ads
•Say no to getting a puny 10 percent conversion
•Say no to slow advertising systems

Facebook advertising is for business owners,
marketers and entrepreneurs that want to bring
their business to the next level.

Reach at least 43 percent of your potential clients
from almost every campaign you run

When I started my businesses, I always had a problem bringing targeted traffic to my websites.

•It was not possible to run split tests with others system
•Creating multiple ads was slow and time consuming
•Every campaign cost more than I made from it

I could not handle any more advertising systems because just seeing such a puny conversion gets frustrating.

Have you ever wondered why you see the Facebook ads you see?

Facebook has the best profile system on the market. It tracks every behaviour, interest and everything each person likes and uses this information to deeply segment almost two billion people.

I am going to show you how to get maximum results from Facebook advertising, and you will be able to:

•Create a fan page and understand why you need it
•Use secret instruments as your business manager
•Reduce the cost of your campaigns
•Reach a very specific audience and explode your clicks or conversions to 70 percent
•Catch people you did not get at the end of your sales system
•Use a secret system to create a hundred ads in few seconds
•Solve issues regarding your campaigns or advertising account
•Use copywriting techniques to make a great ad

And more tricks to make Facebook advertising profitable and fast

Click ADD TO CART and get your copy now to use the best advertising system like a pro